1382424I might like alternative media and applaud creative marketing concepts but I think this one goes a little too far perhaps.

Right Guard developed a campaign using “Pitvertisers” who wore shirts with small video screens in their armpits.  When they lift their arm to expose their armpits it plays an advertising message about deoderant.  These “Pitvertisers” were sent out into the streets of London. Passers-by were reportedly amazed by the new marketing tactic – some were clearly impressed; but others thought it the pits…

How Technology Shapes Identity: The Role of Labels in Modern Loneliness

How Technology Shapes Identity: The Role of Labels in Modern Loneliness

Discover how technology shapes identity and community through the lens of modern loneliness. Explore the role of identity labels in self-understanding and community building, and learn about the benefits and drawbacks of using labels in today’s digital age. Understand how online platforms influence identity formation and the impact of losing traditional community structures. Dive into the complexities of labels and their role in fostering both connection and isolation in the modern world.

The Conflict Between Cognitive Abilities: Understanding the Trade-Offs

The Conflict Between Cognitive Abilities: Understanding the Trade-Offs

New research reveals a surprising conflict between implicit statistical learning and executive functions, highlighting a trade-off between these cognitive abilities. Implicit statistical learning involves detecting patterns unconsciously, while executive functions encompass high-level processes like decision-making and problem-solving. The study found that individuals excelling in executive functions often struggle with implicit learning, suggesting a competitive interaction between these cognitive systems. This insight challenges traditional views of cognitive abilities as isolated strengths and underscores the need for balanced educational and professional strategies to optimize learning and performance.