Skin Cancer prevention campaign from 1981 which really became part of the Australian venacular. It used a mascot – the seagull called Sid. The campaign was extended in later years to include sunglasses & shade and became “Slip, Slop, Slap, Seek, Slide”
The campaign was also used in New Zealand where the mascot was a lobster. Some Canadian cities also adapted the campaign.
The campaign was resurrected recently but really misses the beat which made the original jingle one so catchy.
Now doesn't this make you want to emigrate? And people wonder why I chose to move to somewhere at least 100kms from the nearest Pizza Hut,...
As a flow-on from the Milan design fair, Ikea set loose a team of street artists in Milan to stick B&W stenciled figures on subway ads...
SpoonLidz(tm) is one of those remarkably simple "why didn't someone think of it first" innovations. Basically it replaces on-pack spoons with...
In celebration of Coca-Cola's 125th anniversary, they created an immersive "future room" concept at the Turkish modern art museaum Santralistanbul....
