A beautiful campaign from the 90’s which was just haunting in its music. The audio is of a classic Maori love song called “Pokarekare Ana” sung by New Zealand’s very own Dame Kiri Te Kanawa in her absolutely unique voice
Another version sung by a little girl instead of Dame Kiri – also with amazingly emotive images.
On Youtube this is listed as 1988 but it was actually 1983/4 and I don't think it ran till 1988 because the jingle made a lot of people a tad...
I remember this ad originally failing at ad testing but everyone believed in it so much it went ahead. So many great campaigns nearly died before...
Another of the classic community service campaigns from the early 80's. An anti-litter movement began in 1969 in Victoria with the formation of...
The 2007 incarnation of Tourism New Zealand's marketing Firstly the launch video Then the commercial shown in Australia