Sustainability at Events: Innovative Approaches to Reducing Food Waste
The Growing Challenge of Food Waste at Events In the realm of large-scale events, from sprawling music festivals to packed sports stadiums, food...
Navigating the New Normal: Phygital Solutions in Airport Retail
In airports worldwide, a retail transformation is underway. This "phygital" revolution blends digital convenience with physical shopping, addressing...
Phygital Retail Trends: What Consumers and Businesses Need to Know
In the ever-evolving game of commerce, something new has emerged, weaving together the digital and physical realms into a seamless experience. This...
Unlocking the Pricing Puzzle: The Power of Weber’s Law
Discover the power of Weber’s Law in setting effective pricing strategies. This blog post unravels how small, incremental changes in price or product variables, guided by this 19th-century principle, can subtly influence consumer behaviour and enhance business profitability. It’s time to focus on the differences that truly make a difference.