Now doesn’t this make you want to emigrate? And people wonder why I chose to move to somewhere at least 100kms from the nearest Pizza Hut, McDonalds, KFC or any multinational fast food chain.
The Evolution of Luxury: From Gold Leaf to Inner Peace
Luxury isn’t about wealth—it’s about what’s missing. From postwar security to digital-era silence, what we call “luxury” keeps evolving. This essay explores how rarity shapes desire, how the luxury industry sells emotional scarcity, and why the most coveted experiences today are often the quietest.