In a dog fashion parade recently held at Harrods, millions of dollars worth of jewellery was paraded for ….. you guessed it ….. dogs!. A dog by the name of Ritchie modeled a diamond-studded collar worth US 1.03 million designed by jeweler Stephen Webster, who also created Madonna’s wedding ring. The collar was set with Dali web cut diamonds, a cente stone and a gold bone attachment. The while collection dislayed was valued at $3million US (for the jewels alone) and it was shown off on a 60 foot long, neon-lit catwalk. And who said the luxury market doesn’t extend to our pets?
The Last Ten Minutes of Luxury
Guests pay for days yet remember minutes. The peak end rule explains why a stay often lives or dies on one high moment and the day of departure. What works, what fails, and how to design the arc so memory carries your brand home.
