JetBlueSampleSaleAnother novel approach by JetBlue – a “Sample Sale”.  Basically the concept is twofold

  1. Its based around the idea of clothing samples which are usually one size only (made for models) and you need to be lucky to be able to squeeze into them – in this case flights are Tuesdays & Wednesdays between March 10 & April 1.  So if you can squeeze your holiday break into those time periods, there’s a real bargain.
  2. Its a sampler – as in a low cost way to try JetBlue

Enough of the ideas behind it, what’s the price?  Well NY to Bemuda – $69 each way.  NY JFK to Orlando $59 each way.

Reblog this post [with Zemanta]
Small Towns, Big Relief: Nostalgia, Tradition, and the Break From Self

Small Towns, Big Relief: Nostalgia, Tradition, and the Break From Self

Small towns do more than change the scenery. They give visitors a break from themselves. This piece unpacks how nostalgia and tradition create identity relief that boosts spend, dwell time, and community value. Practical takeaways for tourism, luxury, food, museums, and policy.

The Last Ten Minutes of Luxury

The Last Ten Minutes of Luxury

Guests pay for days yet remember minutes. The peak end rule explains why a stay often lives or dies on one high moment and the day of departure. What works, what fails, and how to design the arc so memory carries your brand home.