Moet Hennessy new promotional concept at Taipei Airport

Moet Hennessy have introduced a concept for its luxury brands at T2 Taipei International on the departures concourse. Its a promotion running till 29 Feb. With Hennessy for example, a teaser video is played after which consumers can select from three cocktails by pressing a button. When clicked, it launches an educational cocktail video while the corresponding cocktail aroma is being diffused. Consumers can then pick up a cocktail leaflet with detailed recipes and buy a bottle of Hennessy to recreate the cocktails at home.

Small Towns, Big Relief: Nostalgia, Tradition, and the Break From Self

Small Towns, Big Relief: Nostalgia, Tradition, and the Break From Self

Small towns do more than change the scenery. They give visitors a break from themselves. This piece unpacks how nostalgia and tradition create identity relief that boosts spend, dwell time, and community value. Practical takeaways for tourism, luxury, food, museums, and policy.

The Last Ten Minutes of Luxury

The Last Ten Minutes of Luxury

Guests pay for days yet remember minutes. The peak end rule explains why a stay often lives or dies on one high moment and the day of departure. What works, what fails, and how to design the arc so memory carries your brand home.