The Feminine Hygiene product category was probably one of the hardest to work on in the 80’s particularly as most of the product managers were men.  Having to sit through a bloke describing the benefits of a “silky smooth cover” was little short of hysterical – let alone the product benefit explanations of widthways vs lengthways expansion.
Back in those days you used to have to place feminine hygiene ads after 8:30pm at night as “adults only”.

Red Rooster

Red Rooster

Another one out of Perth and from the era of Mojo. Red Rooster was original created by the Kailis family in 1972. A few years later Frank & Joe...

British Caledonian Airways

British Caledonian Airways

British Caledonian Airlines were around in the 70's & 80's. Originally the Scottish charter airline Caledonian airlines, at the time Britain's...

WA Health Department

WA Health Department

A community service campaign out of Perth which ended up going national - actually I believe all these campaigns went national. And another one for...

Ansett

Ansett

This campaign launched in 2001, just months before Ansett eventually collapsed. That wasn't the fault of the campaign because I doubt anything could...