Take me away please P&O was created by John Bevins but in the 80’s the account was handled by O&M.

I remember another classic media planning gaff with P&O where a spot was placed in the Sunday Movie “Voyage of the Damned” – good placement though, everyone was in the boat, starving, looking up toward the sky as if they were praying …. and in came the ad “take me away please P&O”.

Air New Zealand

Air New Zealand

A beautiful campaign from the 90's which was just haunting in its music. The audio is of a classic Maori love song called "Pokarekare Ana" sung by...

Australian Made

Australian Made

Many people think of the "Australian Made" campaign as being something relatively new. In fact its not and goes back to the very early 80's and the...

Armpit advertising

Armpit advertising

I might like alternative media and applaud creative marketing concepts but I think this one goes a little too far perhaps. Right Guard developed a...

Decore

Decore

In the mid 80's the commercials got a lot more adventurous and few more so than Decore particularly as it was a family product. This one has to rate...