New Balance has a long history, at least by US standards, starting in Boston in 1906 when William J. Riley discovered that he could apply the balance system he saw in chickens to arch support in shoes. New Balance have always...
Read MoreWhen you think about Louis Vuitton you don’t normally thing of particularly innovative store design, but two of their most recent openings have really set a new bar for the brand. In May they opened a store in the Seibu...
Read MoreJetBlue Airways have launched an innovative new package – a $US599 “all you can fly” ticket for a month in an attempt to jump-start summer and also to increase trial of the airline. What the ticket or pass...
Read MoreJil Sander’s collaboration with Uniqlo – called J+ will hit stores in a few months with price tags starting at arond US25. The Women’s range is around 100 pieces and the Men’s 40. Images of the new range...
Read MoreWhilst Qantas now is considered the business airline, it really wasn’t always that way in Australia. Ansett was more orientated toward the business market, perhaps because it was one territory they could get inroads into...
Read MoreHans Poulsen originally created the jingle and the account was handled by O&M Sydney. A later version from 1981 And a later one listed as 1985 but from memory it was actually created in 1984
Read MoreThe Tourism Victoria jigsaw campaign “you’ll love every part of Victoria” really became the tourism campaign against which most tourism bodies in Australia measured themselves. It was an amazingly subtle and...
Read MoreUniqlo has opened a new Singapore Store at Ion Orchard. The store is across two levels and is approx 1,000m2. To celebrate the opening of the new store, Uniqlo previewed their Fall/Winter 2009 range two weeks ahead of Japan....
Read MoreInteractivity & engagement are becoming increasingly critical to retail success, particularly in airports. When you have food involved, such as a chocolate store or fine food usage, this of course involves tasting...
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