Take me away please P&O was created by John Bevins but in the 80’s the account was handled by O&M. I remember another classic media planning gaff with P&O where a spot was placed in the Sunday Movie “Voyage of the Damned” – good...
New Zealanders are an innovative bunch and the new product from New Zealand Natural Ice Creams just adds more weight to that arguement. They’ve launched Sooshi, which looks like a regular rice sushi but is made of real fruit and ice cream. The fruit fillings...
Located at Millenia Walk, Singapore, Chocolate Research Facility claim to be the world’s first with their boutique/cafe offering 100 different flavours of chocolate bars. I’m not sure if they’re correct in claiming world first status but certainly...
This campaign was fraught with so much controversy. In the early 80’s everyone wanted to ditch it and create a new ad – after all it had been running for close to 10 years by then. The agency thought it was tired, the client thought it was tired –...
I love creative use of alternative media and this example from Germany takes the cake this month. A German book publisher Eichborn attached small ultra-light advertising banners to 200 flies using wax. The banners fell off after a few hours so no harm to the flies...
Before “I still call Australia Home” and the Australian Children’s Choir commercials Qantas were “the spirit of Australia, the flying kangaroo”. This commercial is from 1983.
