On Youtube this is listed as 1988 but it was actually 1983/4 and I don’t think it ran till 1988 because the jingle made a lot of people a tad uncomfortable – you have to remember the times.

Just after this campaign, Streets started to create the “ripple” range with Boysenberry etc.

The somewhat erotic imagery associated with Blue Ribbon carried over into the Heart commercials when an upmarket version of those was launched containing Blue Ribbon Ice Cream.  Not as erotic as that original ad though – I remember everyone in the boardroom going 16 shades of red when they heard it the first time 🙂

JetBlue marketing with YouTubers

JetBlue showed again its brand integrity, spending money on what matters to customers & saving it on what doesn't. This week it decided to...