In the mid 80’s the commercials got a lot more adventurous and few more so than Decore particularly as it was a family product. This one has to rate as one of the best remakes of a song into a jingle – in my opinion anyway.  And check out about 4 seconds into the clip – then think about the fact this campaign came out in the mid 80s when you couldn’t even show a feminine hygiene ad in prime time.

JetBlue marketing with YouTubers

JetBlue showed again its brand integrity, spending money on what matters to customers & saving it on what doesn't. This week it decided to...