Take me away please P&O was created by John Bevins but in the 80’s the account was handled by O&M.

I remember another classic media planning gaff with P&O where a spot was placed in the Sunday Movie “Voyage of the Damned” – good placement though, everyone was in the boat, starving, looking up toward the sky as if they were praying …. and in came the ad “take me away please P&O”.

Coca Cola Immersive brand experience

In celebration of Coca-Cola's 125th anniversary, they created an immersive "future room" concept at the Turkish modern art museaum Santralistanbul....

Sponsored airport gates

Airports are always looking for new ways to make money, improve wayfinding and make the airport experience more enjoyable. This example from Taipei...

Hard Yakka

Hard Yakka

The basic strategy for Hard Yakka ran for around 35 years and involved celebrating the hard working aussie working class.  The jingle, which if I...

Turquoise 2010 colour of the year

Turquoise 2010 colour of the year

Pantone are pretty good at picking colour trends or perhaps its just that people follow what they say and therefore create products in those...