A beautiful campaign from the 90’s which was just haunting in its music. The audio is of a classic Maori love song called “Pokarekare Ana” sung by New Zealand’s very own Dame Kiri Te Kanawa in her absolutely unique voice
Another version sung by a little girl instead of Dame Kiri – also with amazingly emotive images.
The Life. Be in it campaign started back in the 70's with the family and a series of ads which focussed on activities people (particularly families)...
Another piece of interesting psych research with an application to retail design. Recently Arul Mishra and Himanshu Mishra from the University of...
Most retailers, particularly in airports, want to slow down customer flow past their store so people will see what they have on offer. In some...
I'll admit I'm a sucker for well designed packaging and for a product range which is a bit out of the ordinary. I'm also a certified caffiene addict...