Fitness First wanted to drive membership in the Netherlands to its gym chain. They picked winter/spring when people were looking to lose some weight in time for summer (though not sure bikini’s are that big in Rotterdam)....
Read MoreCalled the Mayday Project, Glenn Millen has proposed a stimulus package to reinvigorate the Australian tourism industry. The idea basically is to give free fares to international tourists who agree to spend a certain amount of...
Read MoreFederated Media today launched the beta of ExecTweets, a new service to allow people to find and follow business execs on Twitter. Their model is essentially a lens on Twitter that’s further organized by specific industry,...
Read MoreStill more luxury vending machines! U*tiques have come to Segal’s Studio. The U*tique offers an selection of luxury and personal care items – gadgets, makeup, skincare and hair-care items by high-end and niche...
Read MoreFrank Mayer & Associates recently launched an innovative new Shopper Information System called SlideBuy. What this unit basically is, is an digital information screen which slides on shelves so it doesn’t displace...
Read MoreExcept when travelling internationally, I’ve taken to travelling only with carry-on luggage wherever possible. Even when flying international I’ve learnt the benefit of having a well stocked carry-on bag after having...
Read MoreThere’s not many airports where you see the old shoeshine stand, but you do at JetBlue’s home in Terminal 5 at JFK. Inkeeping with the whole design aesthetic of the terminal, they’ve taken the famous...
Read MoreBlending social media with viral marketing, JetBlue’s new campaign is another in a long line of triumphs. Why? The subject matter is topical and the timing is brilliant. That not only increases how often its spread but...
Read MoreJetBlue are arguably the best airline at using Twitter. Not only do they respond to & interact with followers but they’re also integrating twitter in another way. Yesterday, Digg founder Kevin Rose reported on his...
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