Many people think of the “Australian Made” campaign as being something relatively new. In fact its not and goes back to the very early 80’s and the height of the community service advertising boom (mostly brought about because TV stations had a...
I might like alternative media and applaud creative marketing concepts but I think this one goes a little too far perhaps. Right Guard developed a campaign using “Pitvertisers” who wore shirts with small video screens in their armpits. When they lift...
In the mid 80’s the commercials got a lot more adventurous and few more so than Decore particularly as it was a family product. This one has to rate as one of the best remakes of a song into a jingle – in my opinion anyway. And check out about 4 seconds...
Another one out of Perth and from the era of Mojo. Red Rooster was original created by the Kailis family in 1972. A few years later Frank & Joe Romano founded Chicken Treat in Perth and Nick & Phil Iana founded Big Rooster in Queensland. Red Rooster was sold...
British Caledonian Airlines were around in the 70’s & 80’s. Originally the Scottish charter airline Caledonian airlines, at the time Britain’s second largest, wholly privately owned airline, took over British United Airways, at the time the...
A community service campaign out of Perth which ended up going national – actually I believe all these campaigns went national. And another one for “Dirt” And of course the memorable “Mum knows” Then there was...
