The Singpore Agency for Science & Technology & Research has developed new technology that can identify the gender of a person. The technology uses complex algorithms to differentiate facial features of males & females. So what, I hear you say … well...
Carspaze have created a new advertising platform for car park walls. It uses relatively new (dev 3 years ago) technology which allows high quality images to be printed onto specially developed fire retardant materials. Using these “posters” areas of the...
The Life. Be in it campaign started back in the 70’s with the family and a series of ads which focussed on activities people (particularly families) could do. Norm was originally created as one of the animated characters (reflecting the Norm-al man) but over...
Another piece of interesting psych research with an application to retail design. Recently Arul Mishra and Himanshu Mishra from the University of Utah and Dhananjay Nayakankuppam from the University of Iowa, tested what impact grouped objects have on the decisions we...
Most retailers, particularly in airports, want to slow down customer flow past their store so people will see what they have on offer. In some locations, particularly near transit areas that can be a difficult task. Well maybe they could take a look at what the...
I’ll admit I’m a sucker for well designed packaging and for a product range which is a bit out of the ordinary. I’m also a certified caffiene addict so a new coffee was bound to attract attention. The packaging was designed by Landor Associates...
