Another classic from the early 80’s, though the campaign itself started in the late 70’s written (if I recall correctly) by Peter Carey.

I remember scheduling this in a Sunday night movie without first checking what the movie was – turned out to be “Alice – Portrait of a teenage alcohol”. The ad ran straight after that classic scene where her horse is hit by a car or something.  That mistake took me ages to live down.

Air New Zealand

Air New Zealand

A beautiful campaign from the 90's which was just haunting in its music. The audio is of a classic Maori love song called "Pokarekare Ana" sung by...

Australian Made

Australian Made

Many people think of the "Australian Made" campaign as being something relatively new. In fact its not and goes back to the very early 80's and the...

Armpit advertising

Armpit advertising

I might like alternative media and applaud creative marketing concepts but I think this one goes a little too far perhaps. Right Guard developed a...

Decore

Decore

In the mid 80's the commercials got a lot more adventurous and few more so than Decore particularly as it was a family product. This one has to rate...