Another of the classic community service campaigns from the early 80’s.

An anti-litter movement began in 1969 in Victoria with the formation of “Keep Australia Beautiful”. Its major anti-littering campaigns “Do the right thing” and “Tidy Towns” became well known nationally.  “Do the Right Thing” not only ran as community service announcements but McDonalds also supported thee initial campaign with Ronald McDonald.


Carlton Draught

Carlton Draught

This campaign from 2004 created a bit of a fuss, particularly the canoe ad.  The Advertising Standards Bureau issued a complaint based on " “Because...

Antz Pantz

Antz Pantz

The original Antz Pantz campaign was created by Mara Marich & Sarah Barclay from The Campaign Palace. Iain Mackenzie was the director. In 2003...

Carefree Tampons

Carefree Tampons

The Feminine Hygiene product category was probably one of the hardest to work on in the 80's particularly as most of the product managers were men. ...

Army Reserve

Army Reserve

This was another campaign & jingle in the 80's which just got into your head and wouldn't leave. The campaign itself went on for around a...