Author: Kim Hatton

Uniqlo’s +J range a roaring success

There really can be no doubt now that Uniqlo’s +J range by Jull Sander is working and working remarkably well. The range gives a glimpse at what happens when a high-end designer with a penchant for tailoring & quality...

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Uniqlo opens in Paris

Uniqlo opened its new 2000m2 store in Paris this week – the first of ten planned to open in the city. In typical Uniqlo style the opening was a frenzy. By lunchtime they had to organise everyone into queues to not purchase...

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Versace closes Japan

Versace are withdrawing from the Japanese market with the closure of its last three stores in Tokyo, Osaka & Chiba and liquidation of the Japanese business by the end of the year.  This isn’t a permanent move however,...

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Baby Stations

Its not uncommon for parents to run out of baby essentials (nappies, wipes etc) when you’re out. The problem of course is that when you realise you need them its normally urgent and a right pain to have to find a shop and...

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WA Health Department

A community service campaign out of Perth which ended up going national – actually I believe all these campaigns went national. And another one for “Dirt” And of course the memorable “Mum knows”...

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Ansett

This campaign launched in 2001, just months before Ansett eventually collapsed. That wasn’t the fault of the campaign because I doubt anything could have saved Ansett by that time.  What the commercial attempted to do was...

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